It’s no secret that there has been a boom in Social media video content in the past few years. Marketers and Brands are relying heavily on videos to promote their content on social media and engage their followers. Videos are more easily remembered than plain text which is why it has become an integral part of every business’ marketing strategy.
- 59% of executives would rather watch a video than read text, and 4 times as many consumers would also rather watch a video about a product than read about it.
- 80% of users recall a video they watched in the past 30 days, so using videos on social media increases your marketing reach and duration.
We’re excited to announce that Viraltag has now launched support for videos! You’ll be able to upload, schedule and share videos to all your social profiles.
How to upload and schedule a video with Viraltag
To upload a video, select a video file (mp4 or mov format) from your computer or other sources (Dropbox, Google Drive etc). The file can be up to 50 MB in size.
The next step is to schedule the videos to go out to your social channels. Once the video gets uploaded, you can change the thumbnail, add in a description, and add them to the queue – as simple as that!
Sharing videos to your social channels with Viraltag
When you post to Facebook through Viraltag, your video can be up to 20 minutes long and will look native. This means, it will play automatically, just as it would if you had posted it directly there.
Here’s the Embedded video for Facebook –
Twitter has native video support with a 30 second limit, so when you share a video to Twitter, it will play directly on Twitter itself. Keep in mind, the file size limit for twitter is 15 MB.
This is what your Tweet will look like –
— Tallo (@talloapp) April 11, 2017
The video you share on Instagram will play directly there and you have the option of trimming the video in-app as well.
A post shared by Naomi Winston (@shoptallo) on
Tumblr has native support for videos as well, so any video you upload and share to Tumblr will play directly on Tumblr.
Pinterest does not support native videos via API (yet), so when you post a video to Pinterest, Viraltag will create a pin with the thumbnail you selected and the video will be hosted on Viraltag.
Here’s what the Pin looks like on Pinterest –
Once you click on the thumbnail, here’s what it looks like on Viraltag’s Video player –
Video support for LinkedIn works similar to that of Pinterest. Since LinkedIn does not have native video support, viewers will be redirected to Viraltag’s hosted video player when they click on the thumbnail generated.
The post on LinkedIn looks like this –
Viewers will be redirected to Viraltag’s hosted Video player –
Here are some tips on how you can use videos effectively for social media marketing. We hope this feature helps you boost your social media campaigns!
For any further questions or suggestions, feel free to drop me a message at firstname.lastname@example.org or reach out to us through our in-app chat.
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Director of Marketing at Viraltag Inc.