by Dileep Thekkethil

In the current world of digital dominance, almost 9 out of 10 marketers would agree that social media exposure has helped grow exponentially. Therefore, if your business is not reaping the benefits of social media and does not have a solid social media presence, it’s the equivalent of you going to a posh business meeting and taking out your flip phone to make a call.

We’ve finally reached a point where more than half the world is connected through social media, which has brought about an urgent need to revolutionize the way businesses conduct their marketing efforts. That is why having …