by Stacey Wonder

Too often, marketers and marketing strategists speak of social media in too nebulous terms. The different platforms all draw different audiences and require a content strategy that targets our ideal avatar on that platform. This is true whether you are selling business consulting services, time management training services, or any other type of service, online or off.

Your ideal buyer displays different behaviors and interacts with content differently on all the various social platforms. This is why we want to spend some time today talking about just one specific platform: Instagram.

What are the special considerations you need to make …