by George Mathew

If you read any blog post on Instagram tips, you will find the same old techniques rehashed in a new bottle. You heard them all before. You tried them. Now here’s something new.

You probably know this. You’re supposed to add hashtags to your posts on
Instagram so that your social media content on Instagram gets
the highest levels of engagement. Adding hashtags to your Instagram stories and
posts in a bid to grow your account makes sense. When you use hashtags, you
multiply the odds of being featured for the hashtags you use. As a result, more
people see your content. You get more …

by Paul Bates

Instagram is one
of the most popular social media sites with over a billion active users every
month, and with such numbers, it is too big a platform for marketers and
businesses to ignore. More than 60 million pictures are posted each day on
Instagram, with close to 6 billion likes given on the platform. Instagram
started as a platform where people simply shared pictures, but it has grown to
become an integral part of our social lives, and a giant marketing platform
with influencers, brand ambassadors and marketers, some who earn hundreds of
thousands of dollars for making just one Instagram post, marketing a product.
The following are …

by Thomas Glare

Like many years before, the primary goal of marketing is to convey the right message to clients. But the tools we use today differ from their predecessors significantly. Today’s success lies in learning and following new marketing tendencies.

Wanna sell any services or
goods? Need marketing basics to become a successful blogger? Dream of running
your own Paypal casino? No
matter, you should accustom your business to the newest marketing trends. So,
let’s get busy learning what they are and how to implement them.

Marketing: Past,
Present, and Future

No one can become a real
professional if they stop learning eventually. This statement is extremely
relevant to …

by Nathan McKinley

Image source: Mudassar Iqbal from Pixabay

When it comes to marketing apps, the most important consideration is the discoverability of the app. You need to make your app discoverable to your audience first. The app discoverability across social media channels can be very impactful for app marketing. In this regard, it is noteworthy to remember that a lot of people listen to what their near and dear ones say as for deciding to download an app.

According to a study, more than 50% of people are able to discover apps through the recommendations of their family members, friends, and colleagues. …

by Shwan Mack

Social Media is a platform that helps to publicize
or promote business around the globe. It provides means to share products and
its specifications and details to a large number of populations in lesser time.
People spend their leisure time on social media. You can reach them, select the
type of audience, and attract those using different tactics like
advertisements.

The latest research statistics show that there were approximately 4.54 billion active internet users as of January 2020, and now there are 3.8 billion active social media users in the world. As internet coverage will increase, it will also increase the number.

Personalization of the …

by Erick Copello

Do this, don’t do
that, wait a while. If you’re in the throes of growing a business, you may
watch your sales figures go up and down or stagnate. No matter what you do you
can’t seem to reach your business’s potential. You could always make changes in
your operation like adding more staff or giving your storefront and website a
new look but doing so is expensive.

In this post,
you’ll learn how to use marketing
tactics to drive sales. More precisely, how using social
media marketing can boost your business and the pros and cons of using specific
platforms.

Social media rocks the web

Marketing using
social media outlets …

by Kevin Gardner

You already know how important it is to post frequently on Twitter, Facebook or LinkedIn. That causes a big challenge, however. How is it possible to post enough on each social channel while taking care of all the other responsibilities inside your business?

Building out a posting schedule for your social platforms is vital. Here are the five reasons for taking the time to create your content calendar.

Save Your
Time

Using an organized posting schedule helps turn
your social activity into an efficient process. A calendar tracks what to post
and when. It also becomes an assignment board that tells all team members what
their duties …

by Michael Dehoyos

Advertising on Facebook gives you access to a very large audience. Facebook continually collects data about user’s activity, interests, likes and what users engage with and follow. This data helps you specify exactly who you want your ad to be placed in front of, and if you get your demographics right, you massively increase conversion to a click to your website and potentially a sale.

Here are
13 of the very best ways to increase the effectiveness of your Facebook Ads:

#1 Be very
specific in your target audience – You may have a product
or service that is of interest to many people. Instead …