Creating impactful digital signage which lasts long in the memory is a key consideration for many businesses, but doing so can be a little restrictive. First of all, there is a misconception that the activity itself is always difficult to achieve, and therefore expensive graphic designers are sought out. Yes, graphic designers can deliver terrific work, and undoubtedly have the skills to implement some of the more complex aspects of creating signage, but it doesn’t have to be.
fact, creating beautiful digital signage is something that can indeed be done
in-house, and with a restricted budget. Let’s look at how you can …
by Angela White
Customer acquisition is one of the key factors for business success today. Its main objectives are to improve lead generation and increase conversion rates. And with the advent of online business and web-based advertising campaigns, marketers have realized the importance of customer acquisition metrics. These metrics help improve the decision-making process and increase revenue through lead generation.
Since these are all crucial factors of business success, social media has become one of the vital tools for getting more customers. Apart from lead generation, there’s also the cost of customer acquisition on social media to think about.
understand these …
by Amos Struck
“How are memes and marketing related to each other, and can I use the term meme marketing?”
A friend asked this question a few days back during our discussion on marketing trends.
I had heard about meme marketing but never taken a dive into the topic. So I decided to do some research to see what it’s all about. And since I love to blog, I had to put my thoughts in writing.
You have probably come across some hilarious and exciting memes. Often, when I go through my news feed on Facebook, it is flooded with them. So, what exactly, is a …
media marketing has become an essential business-hack for companies that wish
to stay relevant in the market. It boosts the chances for businesses to hit a
wider target audience within an affordable budget plan.
As the use of social media increases globally, more companies have turned to digital marketing services over traditional marketing to promote their brand and products. This has also fundamentally impacted how organizations collect and manage consumer data. Most businesses now rely on social media customer care to handle all their customer chats, which has led to an increase in security breaches and fraudulent activities taking place online.
it is …
The structure of
your website navigation can be a very important factor in conversions, sales,
and bounce rates. If someone’s looking at your website and they can’t figure
out where to go when they’re on your landing page, or they can’t navigate
around the site with ease, they’ll just go to a different website. Without your
website navigation, your customers won’t be able to find your subscription
information, your products, or your informational blog.
In order to have a great e-commerce website navigation that can boost your sales, make sure you have clear and hierarchical navigation that directs your visitors to where they want to go. …
by Erin Pearson
Selling your work on a digital marketplace is a really great way to make money and gives you much more
freedom than just freelancing.
It can be tempting to rush in, submit your item to a digital
marketplace and wait for the money to roll in. But this is where a lot of
sellers go wrong. We are going to have a look at the vital steps you have to
take before submitting your item to
a digital marketplace. As well as the vital
marketing strategies that will help you achieve your first 100 sales.
In this article, we use our own marketplace, Codester, as …
you heard the buzz about storytelling in marketing circles? No longer should
your posts be independent pieces of marketing fluff – it’s all about the bigger
picture these days. And visual stimulation is one of the most important aspects
of a successful marketing approach. Indeed, according to a report by Adobe
(albeit back in 2013), posts with visual images get 650 times more interest
than those with pure text. And those number shave only been going one way
since, with attentions sands getting shorter and shorter.
it all about then? What is visual storytelling? Well, it’s pretty much as it
sounds: the ability to tell a narrative through …
content is one of the most effective tools to survive the competitive digital
marketing platform. Through content marketing, you can promote your brand,
reduce bounce rates, raise conversion rates, and boost search engine
optimization (SEO) efforts. It is for this reason that 64% of
marketerssay they would like to optimize their content marketing
If you want to win a competitive edge in the market, you have to start creating compelling content. Online resources such as PaperWritten offer professional custom writing services to boost your efforts.
there are basic strategies that can help you refine your content for better
results. This guide highlights some of …
by Smith Willas
are a lot of businesses across nearly every industry utilizing the power of
social media to grow. Some businesses find it challenging to grow their social following due to the type of industry
they’re in. Technical industries like manufacturing, for instance, social media.
fact, 85 percent of
manufacturing businesses have a social media strategy in their overall marketing
plan. However, having a social media strategy and seeing success are two very
business may be having some social issues, and you may not know why. From not
posting regularly, to posting the wrong type of content, there are plenty of
obstacles that can pop up. …
Online marketing might have become a
common term in all these years of tech-oriented era, but calling it an easy
task to do is skeptical. Working smartly and reaching the perfection level to
promote a business within the budget is the demand. Entrepreneurship, be it for
a small business, scalable startups, large companies or even social
entrepreneurship, is not a cakewalk. With the rise of competition and increased
level of every aspect of work, one needs to put their smartest thinking caps
In the beginning, hiring talent and keeping them motivated is no picnic. Reaching out to more audience picking a consistent theme to work on …
by Mitt Ray
Social media is one of the best places to find clients, especially if you want to target small business owners. About52% of small businesses post daily on social media, so you know that they’re there, and they’re there to do business.
If you stay active on social media too and execute a well-oiled social media strategy, you will have plenty of opportunities to connect with these small business owners and convince them to hire you.
Therefore, in this post I am going to show
you a step by step social media strategy you can use to get clients…
Only stay active on …
Whether you run a personal blog or a major online shopping platform, you still need to attract and hold visitors long enough for them to engage with the content on your webpage. There has never been more content online than it is today but quantity doesn’t necessarily imply quality. Your firm’s marketing content strategy has to determine thy type of visual content that you will use to engage the audience more. From Photoshop to a simple GIF, there are countless ways how to improve the visual appeal of your page but are the 6 top strategies you can …